An agency built to do things differently.
Done Different Media started in Belfast with a simple idea: brands deserve creative that actually gets seen — not another agency relationship buried in account managers and monthly reports. We're small on purpose. Every project is run by the people who actually make it, not passed down a chain.
Meet Pádraig.
Pádraig Fitzsimons founded Done Different Media in January 2024, after more than a decade building media and content, and five-plus years helping businesses grow past their early-stage ceiling.
Before Done Different, he built another successful 6-figure brand — scaling within just 7 months from a bedroom project — and used what he learned there to start again with a sharper focus: creative that's made to convert, not just look good, as well as systems that form the foundation of any business.
He's also the founder of Momentum Unlocked, a conference built for founders stuck between the start-up phase and the next level of growth — the same audience Done Different Media exists to serve.
"I was tired of watching good brands get let down by agencies that treat them like a number. We work like an extension of your team, not a vendor ticking boxes. It's one of the reasons why I get so involved with every partner client, because I genuinely love to get into the brain of the business and understand how we can help them make a bigger impact on their own audience."— Pádraig Fitzsimons, Founder
